Those of you hoping to get the $349 Moto X on Cyber Monday instead received a full day of site outages and fail. It’s like Motorola’s site saw the upcoming onslaught of customers, curled up into a ball and whimpered ‘no mas’. The well-received phone was set for a huge Cyber Monday discount of $150, bringing the contract-free versions of the 16gb and 32gb phones down to a respective $349 and $399. Great deal considering the specs.
Unfortunately, much like many of your hopes and dreams, it was not meant to be. However, props to Motorla for realizing their situation and correcting it. Their CEO, Dennis Woodside, came out today and issued an explanation and apology for the Cyber Monday snafu.
“I want you to understand what happened, and what we are doing to rectify the situation.”
“First, we misjudged the overwhelming consumer demand for Moto X, which was far greater than we expected.”
“Second, our pre-sale site testing was not sufficiently extensive. Testing failed to reveal weaknesses caused by large volumes of concurrent orders flowing through the MotoMaker customization engine.”
“Thus, when we opened the promotion this morning, an extraordinary spike in concurrent orders caused our website to go down. We couldn’t fulfill orders. The site became unstable. While some orders were filled, many customers tried all day to place their orders, unsuccessfully. Customers were left frustrated.”
They’ve decided to reschedule their promotion and add an additional day to buy, doubling the number of devices for sale (although how many is uncertain) and extending their 30% accessories sale.
If we’re not live by 9:30 PM ET tonight, we'll offer the price promo @ Noon ET on Wed and again on Mon 12/9, doubling the devices available.
— Motorola Mobility (@Motorola) December 3, 2013
So for all you Moto X fans out there, you’ll have twice the number of chances to score a great phone at a great price.
We reached out to Motorola for a technical explanation on the site outages, but didn’t receive any response at this time.