How powerful is the iPhone? Very. Oh, you need more proof? Well, it’s so powerful that it’s forcing ultra high-end audio specialists Bang and Olufsen to jump headfirst into the portable MP3 fray. The B&O Beolit 12 ($799) is a premium iPhone speaker, meant to provide unrivaled sound quality in a world of, well, rivaled sound quality. It’s the first product under B&O’s new sub-brand, B&O Play, aimed at high-quality portable audio-video products with a less Bang and Olufsenish price point (aka expensive as heck). The full-grain Italian leather carry strap and solid anodised aluminium speaker grill speaks to the style of the device, while the 120 Watts class D power amplifier driving two 2-inch full range tweeters and a 4-inch woofer means you can really air it out. The internal battery is said to provide 8-hours of playback, and it charges your iPhone as you rock out to the tunes of your choice.